About Us

In the Beginning…
Rhinestones Unlimited originated in the mid 1990’s by Fred and his daughter, Angie, in the back room of the family’s home. Both had a similar philosophy as well as complementary skill sets. The company grew quickly so son and brother, Matt, joined the team to run operations, which at that time was a missing piece of the puzzle. Shortly thereafter, Mama Rhinestone (also known as Sandy) and Matt’s wife, Nicole, came into the picture with the personalities and skills for exceptional customer service. The continuing goal of our family and our incredible staff is to create a “priceless” experience while fulfilling your rhinestone and trim needs. Our goal is to provide a friendly, prompt, efficient, pleasant, and satisfying customer experience.

What We Offer
Just as the name indicates, Rhinestones Unlimited offers an “unlimited” line of Swarovski, Preciosa, Czech Extra and Acrylic products. Since our humble beginning as primarily a flat back rhinestone supplier, our product selection has grown significantly. As a Swarovski Distributor we offer their vast product line of flat backs, hot fix, sew on rhinestones, fancy stones, zippers, beads, pointed back rhinestones, and buttons in their incredible range of colors. In addition to Swarovski products, we offer stunning trimmings and embellishments featuring brilliant machine cut rhinestones. These trimmings include bandings, chain, buckles and buttons, and sequins. We also offer several tools, adhesives, and storage solutions for all of your rhinestone needs!  For the performers who want a little extra sparkle, we added a line of jewelry suitable for the stage, arena, or gymnasium.  Please take the time to look through our products—if you don't see what you are looking for, let us know; we can usually find a solution for you. 

Our Customers
Our customer base includes a variety of businesses. To name just a few: costume companies, clothing designers, jewelry makers, seamstresses, bridal wear, skating clubs, crafters, dance studios, accessory embellishers, designers, and performers of all kinds. Thanks to our innovative staff and loyal customers, we have grown to be among the largest rhinestone and costume trim wholesalers. Our number one mission is to provide expert information as well as quality and variety, all relative to the most efficient and cost-effective use of costume trims.

Trends and Staff
Not only has Rhinestones Unlimited been involved in creating industry trends, such as our performance jewelry line, we are also in touch with emerging trends within the industry. Our customer service staff has knowledge in all of our products and product application methods. If they don’t know the answer to your question, they will research it and get you an answer. In addition, each customer service representative cares about offering you the best possible ordering experience. They are here to help you with your purchase questions, color options and decisions. New, this year, we’ve added “Ask Mama Rhinestone!” which provides a way for our customers to contact us with any tricky questions.

Moving Forward
In preparation for the future of the rhinestone and costume trim industry, we’ve designed a well-thought out and user-friendly wholesale online ordering website. We’ve also designed a “flat back ordering guide” which walks customers through the four steps to ordering flat back rhinestones. This is a great reference if you’re placing your first order or even if you’ve ordered before. A 2008 Jewelry brochure is now available! The brochure showcases our new jewelry items as well as our most popular Performance Jewelry Collection products. Rhinestones Unlimited will continue the 2008 year with excitement and innovation!

Don’t see a Swarovski product you are looking for on our web site? Please contact our customer service staff OR, click here to be redirected to the Swarovski Create Your Style website.


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